- What problem are you solving? Clearly articulate the problem and explain why it matters.
- What is your solution? Describe how your product or service addresses the pain points of your target market and how it is different from existing solutions in the market.
- What is your business model? This includes how you plan to make money, your pricing strategy, and your revenue streams.
- Who is your target market? Describe your ideal customer and their needs and preferences.
- What is your competitive landscape? Identify your main competitors and explain how your product or service is different or better than theirs.
- What is your marketing strategy? This includes how you plan to reach and engage your target market, your customer acquisition channels, and your branding and messaging strategy.
- What is your team’s background and experience? Explain why your team is uniquely qualified to execute on your business plan and deliver results.
- What are your financial projections? This includes revenue, expenses, profit margins, and other key financial metrics.
To create a clear and compelling pitch deck, you can structure your presentation by answering these questions in a logical order 1.
If you want more information on how to create a winning pitch deck, check out FounderJar’s guide on “What is a Pitch Deck? Examples, Tips, and Templates” 2. You can also explore Venngage’s list of 30+ best pitch deck examples and templates from famous startups such as Airbnb, Uber, and Facebook 1. Visme also has an informative article on “What is a Pitch Deck? Examples, Tips and Templates” that you might find helpful 3. Masterclass’s “Guide to Pitch Decks: 10 Elements to Include in a Pitch Deck” is another great resource that provides essential information about your business plan, product or services, fundraising needs, and key metrics like valuation, target market, and financial goals
