The market is growing. There is competition in every field. With the ever-rising competition,
presenting a strong pitch deck so that the customers opt for your company becomes
essential.
What is a Pitch Deck?
A pitch deck is a way of presenting your company to the audience. It consists of all the
important information about your company that makes it unique from the others. Basically,
it is a list of reasons convincing the customers to choose your company over any other.
Let us look at the 3 common pitch deck mistakes to avoid
1. Not targeting the audience
It is important to understand that the audience will invest time in your pitch deck only if it is
relevant to them. You need to take care of the fact that you target your audience and their
problems. You need to show how your company is the best solution to their problem. There
are several pitch decks that just endlessly keep on presenting information without
considering their target audience. This can take away your customers.
● Do not use too much technical language
Many companies tend to ignore the fact that despite the fact that their company is in the
technical field, the customers are not. The people who read your pitch usually don't
understand too much technical stuff. You must always keep the data of your investor pitch
deck simple and understandable to the common audience.
● Target your competitors
Before preparing your pitch deck, conduct proper research and highlight the points which
make you different from your competition.
● Do not flood your presentation with information
The information that you provide must be precise and to the point. You must not put tons of
information in the presentation.
2. Providing false information
A pitch deck means that you have to present what your company is. You can provide
information about how it started, its motto and its upcoming plans. Several companies tend
to provide false information to the customers to attract them. It should be noted that you
must always provide authentic information about your company. In case your company
provides false information or promises things that are out of your control, it would create a
negative impact on the customers.
3. Not going for trusted companies to present your pitch
There are several startups that present pitch decks of companies on their behalf. These
companies aim to analyses your company and provide valuable points to be presented in the
pitch deck about your company. The role of such companies becomes significant as they in a
way represent your company. Hence you should be extremely careful about the company
that you choose to represent you.
Ekaa pitch is one such authentic company. It creates relevant information about your
company and combines it with the day to day technical information. It ensures that the
information it provides is correct and relevant in accordance with the entrepreneur's
expectations. It helps you to prepare your investor pitch deck.[/vc_column_text][/vc_column][/vc_row]
